Investigations · 154 news sites, one back office · Site record

Who’s behind United Front Lines?

unitedfrontlines.com

United Front Lines (unitedfrontlines.com) is one of 154 websites that present themselves as separate news outlets while sharing ad accounts, software and back-office infrastructure. On its own pages it does not name a publisher on its About page and lists the mailing address 20 Penn Mart Shopping Ctr PMB 570, New Castle, DE. Behind the scenes it belongs to the group of 12 sites run with the shared WordPress login reliable12site and is paid through ad account 1 (confidential).

Read the full investigation

What the public records show

Publisher named on site: None named on About / Contact pages
Mailing address listed: 20 Penn Mart Shopping Ctr PMB 570, New Castle, DE
Google ad account: Ad account 1 (confidential) (ca-pub-1904937421153004)Checked against Google’s seller list. Saved copy Original
Shared WordPress login group: “reliable12site”
Organizational logins exposed: editorpapi, reliable12siteFrom its public user list. Saved copy Original
WordPress site number: Site #29 (this installation has created at least 29 sites; 12 are visible)
Newsletter ad account (Jeeng): None declaredFrom its ads.txt file. Saved copy Original
Company named in Decide’s registry: None declared
Earnware sign-up software: Loads earnware-connect
Cloudflare name servers: bradley / elly

The records, as we saved them

Copied on October 14, 2026, so they stay checkable even if the site changes. All evidence

See the saved records

Public user list

Saved copy Original

editorpapi  (ID 45, byline “Editor”)
reliable12site  (ID 1, byline “Production Editor”)

Key lines from its ads.txt

Saved copy Original

google.com, pub-1904937421153004, DIRECT, f08c47fec0942fa0

Earnware add-on in its page code

/wp-content/plugins/earnware-connect/public/js/earnware-lib.js?ver=1.0.82
/wp-content/plugins/earnware-connect/public/js/earnware-tracking.js?ver=1.0.82
/wp-content/plugins/earnware-connect/public/js/earnware-merge.js?ver=1.0.82

Other sites listing this exact street address (3)

Other sites run with the login “reliable12site” (11)

What this does and doesn’t show

These records show that United Front Lines shares ad accounts, software or back-office logins with the other sites on this page. They do not by themselves establish which company legally owns the domain, and nothing here alleges unlawful conduct. Data was checked and archived on October 14, 2026.